Rudy De La Garza

CEO

SEOMarketing.com

-1Rudy De La Garza is a solutions-focused Senior Executive with more than 20 years of success across the financial services, digital marketing, public relations, IoT, SEO, and e-commerce industries. Leveraging extensive experience implementing successful e-commerce and digital marketing strategies, he is a valuable asset for companies working on social media monetization, analytics, or digital marketing issues. His broad areas of expertise include personal finance, healthcare facilities, lead generation, SEO, social media, online advertising, strategic partnerships, affiliate marketing, content strategy, and analytics.

Throughout his executive career, Mr. De La Garza has held leadership positions at companies including PRConnect Inc., SEOMarketing.com, QuinStreet, Bankrate.com, and Foreclosure.com. 2018 finds him launching a new endeavor as COO of PRConnect, where he provides content marketing and syndication fulfillment services for the public relations sector and is boosting the the press release industry by providing analytic metrics and traffic. He has also been CEO of SEOMarketing.com since 1997, a digital marketing agency he founded to provide SEO, content development and social media methodology services for medium to large companies. He also spent three years as Head of SEO and Online Media for performance marketing company QuinStreet from 2013 to 2016, where he increased traffic by 425% in 90 days. He previously spent seven years as Corporate SEO Executive for Bankrate.com, where he guided the company from a $140 million market cap to $1.8 billion market cap with 65% of its traffic from organic search. This was preceded byfour years as VP of Business Development and SEO for Foreclosure.com, where he helped the company regain market share and leverage their unique data.

Rudy holds a BBA in Marketing from Stephen F. Austin State University. He also studied international business and conversational Spanish at the Universidad Autonoma de Guadalajara. Rudy speaks on the subject of digital marketing, content strategy, SEO and persona driven people-based marketing efforts at events like

Speaker Questionnaire

What are your top priorities for employee health and well-being in 2022?

What are the most innovative programs that you will focus on in 2022 and 2023?

Looking at our three moonshots surrounding costs, culture, and care, which do you align with the most? What are you doing in this area?

If you could automatically receive a 25% reduction in costs in three areas/programs, what would your dream list be?

Is there an area where you were able to either create savings or stop costs from rising?

Are you doing anything to reimagine corporate culture and wellbeing?

If there were two physical solutions that could be turned into virtual or remote care instead, what would those be?

If you look at our 3 Moonshots - Costs, Culture, and Care; In one sentence, tell us what would be something positive for us to take from 2020 and bring into this new year?

Sessions Speaking

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1 Conference. 3 Moonshots.

Remember the mission to reach the moon? In 1962, President JFK set forth a vision. He initiated a movement that outlived him! Even in his death, the mission was accomplished seven years after his famous speech. Now we’re on a five-year mission, and it's not about us. This is a mission for you – the individual, the stakeholder, the employer healthcare and benefits professional. Join the mission to reduce costs, reimagine culture, and reinvent care.