Head of Enterprise & Clinical Marketing
Color Genomics
Parul leads global marketing for Color's enterprise and clinical channels, building Color's brand among employers, partners, and healthcare providers. She joined Color with personal experience and a passion for the importance of broadening access to genetic information. Prior to joining Color, Parul served as VP of Growth for Weddington Way, where she led the company's evolution from a multi-brand e-retailer to a vertically integrated omni-channel wedding fashion brand and its acquisition by Gap Inc. Prior to joining Weddington Way, Parul served as a Manager at Bain & Company, a management consulting firm, where she led teams working on strategic initiatives for primarily consumer, technology, and private equity clients and helped start Bain's first consulting office in India. Parul holds an MBA from Harvard Business School, as well as a B.S. in Electrical Engineering and Computer Science and a Minor in Economics from the Massachusetts Institute of Technology.
Remember the mission to reach the moon? In 1962, President JFK set forth a vision. He initiated a movement that outlived him! Even in his death, the mission was accomplished seven years after his famous speech. Now we’re on a five-year mission, and it's not about us. This is a mission for you – the individual, the stakeholder, the employer healthcare and benefits professional. Join the mission to reduce costs, reimagine culture, and reinvent care.
Care
Moonshot #3
Provide 40% of healthcare services virtually and through technology by 2025.